Now that it's almost December, it's time for people to sell you 2024 planning things (courses! books! planners! calendars!).This is a friendly reminder that you can spend a ton
Software I use 💾
I'm always curious about what's happening behind the scenes in people's practices. In case you're interested, here are the programs/platforms that I use for my 1:1 work and
Episode 66 | Julie Goldberg & Lindsey Freeman on Branding and Websites
Branding and Website Design Isn't EasyMany practitioners spend a lot of time, energy, and sometimes money trying to cobble together a website and professional brand as they're just
Burnout + Tiny Administrative Changes
I've been thinking a lately about how much we need fallow times in order to have healthy growing seasons. If you read traditional business advice, it seems like your
Episode 62 | An Email Opt-In Experiment
What happens if you don't have an opt-in offer? Today, I want to talk about an experiment I've been running with my email list. My email list is absolutely
Marketing mistakes
Most of us get very little training in marketing as part of our herbal or nutrition schooling. When it's time to start our practices, we take a few
Episode 61 | Thoughts on Scarcity Marketing
The problem with scarcity marketingIf you're new to clinical practice, you might be tempted to investigate common marketing techniques to help you find more clients. Unfortunately, many of the
A question about your work
The weather has been absolutely, positively top-notch here in Virginia lately. It's sunny and warm, there's a gentle breeze, the dogwoods are flowering, and my first iris bloomed
What it takes to stay in practice
Not everyone who sets out to have a solo clinical practice winds up still having one five or ten years later.What’s the difference in people who are still
Episode 54 | Oren Hercz on Creating an Herbal Training Program
Creating an Intermediate Herbal Training ProgramIn today's episode, I interview herbalist Oren Hercz about his experience developing an intermediate herbal program in partnership with Ember Peters. Oren shares