February 15, 2023

Just a quick note today to let you know about another new podcast episode (I'm on a roll!), this time featuring herbalist Ruth Shelton talking about an in-person program she ran last year called Sacred Allies, involving a deep dive into one herb each month.

Ruth shares what she learned from this work, suggestions for other practitioners who're considering offering classes or workshops, and some insights on marketing and promotion.

While this program was a resounding success, Ruth talks a bit at the end of the episode about how other ideas and offerings didn't work out.

I've had the same experience myself - some of my courses and workshops are well-received and registration is booming, and others ... aren't.

It's tempting to give up on an idea when you put something out there & no one signs up.

Instead of abandoning the whole concept, just remember that you may need to iterate, change up a few things, and/or keep trying. It really does get easier.

It's so important to acknowledge these "behind the scenes" pieces of info, as otherwise it's easy to compare your first attempt at a course or program to someone else's fifteenth attempt!

You can listen to the episode here. Enjoy!

Take care,


P.S. For those who asked, we made it here safely and are in Yogyakarta (Indonesia) now, where we've been exploring the many nearby temples and meeting lots of interesting folks.

About Camille Freeman, LDN, RH (she/her)

Hi there! I'm a clinical herbalist and licensed nutritionist specializing in fertility and menstrual health. I run the Monday Mentoring community of practice and also offer continuing education programs for highly-trained herbalists and nutritionists (Check out this year's Deep Dive!). I'm also a professor in the Department of Nutrition at the Maryland University of Integrative Health, where I teach physiology, pathophysiology, and mindful eating.

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