September 22, 2022

Many years ago, I attended a 45-minute conference presentation where the speaker had close to 200 slides filled with text and graphs.

I left knowing almost nothing more about the subject than I had when I started and feeling anxious and overwhelmed 😩

I would have been better off taking a nap.

While there is a difference between conference presentations for professionals and classes or workshops for the public, many public speaking strategies apply to both situations.

Key among them: don’t try to convey too much information, and your audience’s experience should cross your mind as you design the class.

As I mentioned last week, I taught a class recently for the American Nutrition Association about teaching classes. The focus was on how to build your practice by teaching classes and workshops for the general public.

I forgot to let you know it was happening, but I do have a replay for you if you’d like to check it out: Building your practice with classes and workshops. No paywall and no email address required to view the recording or access the resources.

Right beneath the replay, you can download the slides & a worksheet, and you’ll also see a few other resources that might be helpful.

Not everyone needs to teach classes as a way to build a practice. There are tons of ways to bring in new clients for folks who don’t love public speaking or just don’t want to do it. However, if this is something you want to try or have been doing, I hope you find some helpful tips in the recording.

Take care,


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About Camille freeman (she/her)

Hi there. Thank you for checking out my Practitioner Note. To give you a bit of context, I've been in practice as a licensed nutritionist and clinical herbalist since 2004. My practice focus areas include fertility, menstrual health, and circadian rhythms. I'm also a professor in the Department of Nutrition at the Maryland University of Integrative Health and have two master's degrees in physiology and herbal medicine, as well as a doctorate in clinical nutrition. 

Through my work at Bloom & Grow, I run a community of practice for herbalists & nutritionists called Monday Mentoring and also offer continuing education programs (check out my annual Deep Dive) and courses to help folks find sustainable and fulfilling ways to make clinical practice work.  You can learn more about me on my bio page.

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